61: Ego Marketing

Ego Marketing is:1. Showing off product coolness. Splash and buzz is like a firework (short.)2. Spends too much of early critical resources on big-bang tradeshows and ads. Burn Rate: the rate at which a start-up company spends capital to finance operations before generating positive cash flow from operations. Organic Marketing: Results are what matter:1. What… Continue reading 61: Ego Marketing