There is a marketing strategy called a freemium-to-premium or tiered content strategy, with elements of content dripping and upselling. Here’s a breakdown of how it works: In short, this strategy blends freemium, content dripping, and upselling to convert free users into paying customers by gradually increasing the commitment level. Selling serial videos can be a…
Category: business
Pros and Cons of using PayPal vs Stripe with Easy Digital Downloads plugin
What are the pros and cons of using PayPal vs Stripe with the Easy Digital Downloads plugin? When considering PayPal and Stripe for processing payments with the Easy Digital Downloads (EDD) plugin for a digital storefront, each offers distinct advantages and disadvantages. Here’s a comparison of the pros and cons:PayPal with Easy Digital DownloadsPros: Widespread…
Setting up EmailOctopus
Setting up an EmailOctopus account is straightforward. Here’s a step-by-step guide to help you get started: 1. Sign Up for an Account 2. Choose a Plan 3. Connect Amazon SES (Optional) EmailOctopus can run on its own or connect with Amazon Simple Email Service (SES), which may reduce email sending costs for high-volume senders. 4.…
Email Management
EmailOctopus is an email marketing platform that offers a cost-effective solution for small and medium-sized businesses. Here’s a comparison of pros and cons of using EmailOctopus versus other alternatives like Mailchimp, Sendinblue, and Constant Contact. Pros of Using EmailOctopus Cons of Using EmailOctopus Pros of Using Other Alternatives Cons of Other Alternatives Best Suited For…
Avoid violating Amazon’s guidelines
To avoid violating Amazon’s guidelines when including external links and selling access to a movie through a book, you’ll need to carefully structure the content and ensure it doesn’t appear as if you’re circumventing Amazon’s sales system. Here are some recommendations on how to word and structure the content properly: 1. Clearly State the Purpose…
Impulse buying price point
Many Americans are indeed willing to spend the equivalent of two hours’ worth of pay on impulse purchases. This spending pattern ties into a broader consumer behavior trend where individuals make spontaneous or emotional buying decisions without much prior planning or budgeting. Key insights into this trend include: This pattern of spending aligns with how…
Theater ticket prices
As of recent data (2023), the average admission price to a movie theater in the United States is approximately $10 to $12 per ticket. However, this can vary depending on several factors: This price reflects the ongoing trend of rising ticket prices over the years, although theaters often offset this with discounted or promotional pricing.
Selling short-film via Amazon
Selling access to an online movie through a book (such as on Amazon) that includes a link and password to “guarded content” is feasible, but it comes with some practical and legal considerations. How It Could Work: Practical Steps: Potential Challenges: Legal Considerations: Conclusion: While selling an online movie as part of a book that…
Selling serials or multi-part films
A movie can be released in multiple parts, with the audience paying for the finale episode or installment, and this approach has been used in various ways within the film industry. Here’s how it typically works: Practical Considerations: Overall, this model has been successfully implemented, and with careful planning and storytelling, it’s an effective way…
Setting up your new website
Registered domain on GoDaddy.com ($22 per year)Set nameservers to GreekGeeks hosting ($16.95 per month).Logged into GreenGeeks and installed free WordPress via Cpanel. Installed “Videomaker” free theme Deleted Aksimet and Hello Dolly plugins Installed the following free plugins: 1. Limit Login Attempts ReloadedBlock excessive login attempts and protect your site against brute force attacks. Simple, yet…